Industry AXS is a unique marketing, publicity and brand management seminar designed for aspiring artists, influencers and athletes looking to gain intuitive brand and publicity activation knowledge when pursuing a career in the entertainment, music, sports and/or fashion industry.
Industry AXS also provides start up and implementation assistance. You have the opportunity to engage in a six week brand activation start up program or a more comprehensive 90 day brand & publicity implementation campaign. Our marketing and publicity programs include many of the best practices and effective brand management services our corporate and national brand clients receive but priced for those looking to create, develop and expand their personal brand.
All seminars are extremely limited in space to assure all attendees receive quality attention during our time together. For those who qualify scholarship opportunities are available.
INDUSTRY AXS OVERVIEW
WHO: Industry AXS was designed for aspiring artists, influencers and athletes looking to pursue a career in the entertainment, music, sports or fashion industry.
WHAT: Industry AXS will provide information on how to market, publicize, fund, and manage your personal brand to get “access” to industry stakeholders.
WHY: The Industry AXS “Why” is to Inspire & Empower dedicated artists, influencers and athletes to gain and maintain their financial freedoms while engaged in their passion.
WHEN: Industry AXS provides this one day seminar in each participating city once a year.
HOW: Industry AXS receives support and funding from the Adams Davy Agency. A marketing & entertainment agency providing communication, branding, engagement, development and talent services.
DEFINE YOUR PERSONAL BRAND
What is a Personal Brand? In today’s competitive landscape your Personal Brand is you and what you have to say. This includes your ability to influence others and gain attention. “Attention” is the new commodity which will leverage compensation, partnerships, endorsements, appearances and more from your audience, clients and stakeholders. But what are you really doing about getting yourself out there? Do you have a plan?
Industry AXS was designed for aspiring artists, influencers and athletes looking for direction, inspiration, resources and funding opportunities to help them reach their career goals. Attending this one day seminar will give you preliminary information on how to create, develop and expand your personal brand. You will learn how to take your unique self, present your “Why”, engage your “What”, and create an audience through your own personal brand.
9:10am Session #1 (Determine Your Brand)
10:30am Session #2 (Brand Management)
11:30am Session #3 (Digital & Media Content)
1:30pm Session #4 (Bookings, Castings & Auditions)
2:30pm Session #5 (Compensation & Funding Options)
3:30pm Session #6 (Next Steps)
4:30pm Wrap Up/Q&A
5:00pm End Of Day
WHAT WILL YOU LEARN AT INDUSTRY AXS?
AFTER ATTENDING INDUSTRY AXS I WILL BE ABLE TO:
Industry AXS covers the following topics: Booking, Performance & Appearance Opportunities, Managing Your Brand, Demo Reel Production, Head Shots & Resume, Taped Auditions, Funding Resources, The AXS Academy (coaching, classes, online courses and seminars).
Industry AXS pricing starts at $399.00 (Price includes the purchaser and one guest)